Sr. Web Designer - Growth Foundations
Apply on KrakenPayward (parent company of Kraken and other brands) is hiring for a multidisciplinary front-end design role on a team of designers and coders who build front-end web experiences. The role seeks designers who can both craft interfaces and work with web technologies (HTML, CSS, JavaScript) and who will lead creation of web experiences and marketing pages to drive engagement and conversion. Responsibilities include collaborating with designers, researchers, product managers, content specialists and engineers, taking concepts from research through to production, contributing to design systems, and using data to inform brand and product decisions. Applications are accepted on an ongoing basis unless a specific deadline is stated; the company may require job-related skills or work-style assessments and considers qualified applicants with criminal histories consistent with the San Francisco Fair Chance Ordinance.
What you'll do
- Lead creation of essential web experiences and marketing pages designed to drive customer engagement and conversion
- Create high-quality experiences in collaboration with designers, researchers, product managers, content specialists, and engineers
- Balance business objectives, customer needs, insights and technical constraints to produce data-informed outcomes
- Take concepts from research to exploration to prototypes to production
- Actively participate in design reviews, both seeking and giving meaningful and supportive feedback
- Take full accountability for work and exercise consideration of every detail
- Contribute to the definition and expansion of new and existing design systems
- Utilize data to drive brand strategy and product growth; analyze and interpret data to create concepts and presentations and share insights with executives
What they're looking for
- Portfolio demonstrating commitment to design quality, standards, and optimization
- Keen understanding of how design integrates with code; familiarity with HTML & CSS is essential
- Experience with React and JSON is a welcome bonus but not required
- Awareness of what is technically feasible on the web and optimization for performance; production-ready code is not expected but is a bonus
- Design approach that uses progressive enhancement and graceful degradation
- Account for reduced motion, slow connections, failed loads, empty and error states, and cases where JavaScript does not arrive
- Understanding of UI/UX for front-facing consumer websites and ability to create user-centered designs aligned with marketing goals
- Demonstrated ability in information architecture to structure and organize web content for intuitive navigation
Am I a fit for this role?
Let your own agent answer that. Connect this board once with the command below and the agent reads this posting in full instead of guessing from the title.
claude mcp add --transport http ids-jobs https://jobs.intodesignsystems.com/mcpThen paste this and add your background
Use the ids-jobs MCP server and read the job "kraken-sr-web-designer-growth-foundations-zokhl8". Tell me which requirements I already meet and which ones I am missing. My background: Learn the skills this role asks for
Into Design Systems is the conference on Claude Code and Figma MCP and design system automation, taught by the teams who run them in production.
Summary written by Into Design Systems from the public job posting, without guarantee of accuracy or completeness. Always verify the details and apply on the company's official page.
New