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Graphics and UI Designer in the Design System team

H&M Group·Stockholm, Sweden
Apply on H&M Group

H&M is hiring a Graphics and UI Designer on the Design System team to evolve and scale the brand and UI assets in the customer-facing design system across app and web. The role involves translating design principles and brand identity into scalable foundations, tokens, components and guidelines that work across iOS, Android and web. The position is based in Stockholm, Sweden, with an expectation of being onsite at least four days per week.

What you'll do

  • Drive the evolution of H&M’s design system foundations, brand assets, visual language and component library across app and web
  • Translate brand identity into scalable design foundations, guidelines and reusable patterns
  • Create alignment and visual coherence across iOS, Android and web while respecting platform-specific conventions
  • Define and refine design tokens, typography systems, spacing systems, colour systems and interaction principles
  • Partner closely with designers, engineers and product teams to ensure consistent implementation and adoption
  • Provide guidance and direction on visual quality, UI patterns and brand alignment across product teams
  • Champion accessibility best practices and ensure inclusive design is embedded into system foundations
  • Facilitate design reviews, workshops and discussions that drive alignment across a large product organisation

What they're looking for

  • Extensive experience designing and evolving design systems for large-scale digital products
  • Exceptional UI and visual design skills with a strong portfolio demonstrating attention to detail and design craft
  • Deep understanding of cross-platform design across iOS, Android and web and their native patterns
  • Strong experience translating brand principles and visual identities into scalable digital systems
  • Expertise in typography, colour, spacing, layout and visual hierarchy
  • Experience defining and implementing design tokens and system foundations
  • Strong understanding of accessibility and inclusive design practices, including WCAG guidelines
  • Experience collaborating closely with engineers and understanding the realities of implementation

Learn the skills this role asks for

Into Design Systems is the conference on Claude Code and Figma MCP and design system automation, taught by the teams who run them in production.

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Am I a fit for this role?

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Use the ids-jobs MCP server and read the job "h-and-m-group-graphics-and-ui-designer-in-the-design-system-team-1ypsev". Tell me which requirements I already meet and which ones I am missing. My background:

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Summary written by Into Design Systems from the public job posting, without guarantee of accuracy or completeness. Always verify the details and apply on the company's official page.